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Month: February 2015

Partner Spotlight – FlashStock

The partner spotlight is a weekly series where we go behind the scenes with some of the companies that make VendorDB great. Next up is FlashStock!

flash-2

The Vitals

Name: FlashStock Technology Inc.
Locations: Toronto & New York
Year Founded: 2014
Specialties: Customized Photography for Marketing & Advertising

What inspired you to start your company?

FlashStock was founded on the premise that marketers struggle to get the images they need — showing unique moments where real people are enjoying their products — at a price and in quantities that make sense. Most brands and agencies are getting images from either stock photo marketplaces or through professional photoshoots, neither of which are working particularly well at scale.

Why Toronto & New York?

This is a tough question to answer considering the current weather on the East Coast! We daydream about warmer climates out West, but having offices in Toronto and New York allows us to tap into a huge client base and thriving startup communities. We like to get involved in industry-related events and will be hosting Insta.Camp in New York on March 3rd – get your tickets while quantities last!

flash-3

What advice do you have for agency producers or creatives?

Don’t overcomplicate it. When it comes to creating imagery that tell your brand’s story, know what you want your images to achieve, but let go (even if it’s just a little bit) of some of the details. This can help to humanize your brand while exploring ideas of other creatives. Come to Insta.Camp to learn more …ok, we promise that was the last plug 🙂

What do you make of the trend where brands are skipping their agency of record to work directly with production partners?

We’re all for it! We often work with clients in both capacities – sometimes even for the same brand. Working directly with brands is another way of bringing new points of view or ideas to the table that agencies may not have explored yet. However, we don’t pretend to be a full production creative agency, so we often find it beneficial to work through agencies when it comes to creating overall brand strategies.

What is the best thing about working at FlashStock?

The people, without a doubt. Everyone is clever, motivated, and genuinely engrossed in the project, and it creates an atmosphere conducive to succeeding. The small size also means that we’re constantly communicating and cracking jokes, which makes it a pleasure to come into work in the morning and support each other on our various assignments.

Where is the best bar in the Discovery District?

It’s a little bit outside the Discovery District area, but Bar Volo is a great spot for an aperitif or after-dinner drink. It specializes in craft beers (written on a massive chalkboard and lettered A-Z), a huge selection of ryes, and mammoth charcuterie boards.

Any wild company party stories?

We went bowling once, which is pretty radical. None of the employees ended up in gutters; only the balls.

Which industry boondoggle is most likely to send your employees to rehab: Cannes, AICP or SXSW?

Cannes, because we’re all suckers for French wine (well, wine in general).

Care to share a joke?

What did Woody say to Buzz? A lot. There were three movies.

What does the future look like for FlashStock?

Big, bold, and full of beautiful imagery.

Flash-1

You can learn more about FlashStock on VendorDB and at  flashstock.com.

New Companies This Week – February 23, 2015

Image courtesy of OneKreate

Image courtesy of OneKreate

Did the Oscars inspire you to to make next year’s contender? Start with VendorDB and you’ll be picking out that red carpet outfit in no time.

Step One – find the right team.  Tap a content producer network like HONE or scour the entire web using TalentBin.

Next get a rockstar production company onboard.  SCHOOL of HUMANSHighline Studios or CALAVERA should do the trick.

Finally, once you’ve got Bradley Cooper locked, make sure the onset accommodations are pro.  Talk to Green Room orTaylor Creative for all your furniture rental needs.

Interested in being added to VendorDB? Submit your URL here.

88 storey films
adjust
ADVIDS
AKFILM Production
Alchemyfx
Anetworkz
ANIMAL
Antenna Media
AQuest
Artenergy
ATTCK
Basil Shadid
beanstalk
Blue Medium
CALAVERA
Chilli Pepper Films
citrus7
CrowdFlower
DAN.KIM&CO
DataFox
Dataminr
Digitas Health
Dom & Tom
Dragon Innovation
EAST SIDE EFFECTS
Empowered Staffing
Filmacass
Fingerprint Films
flashtalking
Flextronics
Frieze Films
Future East
Gangfilms
Golden Planes
Green Room
HATCH
Heartbeat Ideas
Hello Tomorrow
Highlight Films
Highline Studios
HONE
Imagination in Space
Indigo Production
INNOCEAN
Invensis
IO
Jamie Vesay
La Cosa de las Pei­culas
LeShad
Ludlow Studios
Luscious International
M3
MATTE
Mattermark
Milestone Films
Mirum
Movie & Art
Nikita Rusin
OneKreate
Opticusinc
PACE
Passion
PaymoApp
Pip Tompkin
Previously Unavailable
Ptex Group
PURE Production Group
QuickTapSurvey
Redirect
ROCKETJUMP
Rosewood
Royal Mail MarketReach
sagafilm
Sauce Labs
SCHOOL of HUMANS
SLEEP WALK FILMS
SOVEREIGH MEDIA
Spears and Arrows
StraightShooters
StrategyHack
STUDIO 5 INNOVATION
Sweetspot Intelligence
TalentBin
Tango Production
Taylor Creative Inc.
Television Corporation of Japan
TFC Group
the goodfellas
The Molecule
TIVIX
TOSAKAN FILMS
Tracx
Transfixion Films
Tune
TYO
UPSTAIRS
UserTesting
VECTOR
Visible Measures
WEDNESDAY
Wondros
WONGDOODY

Partner Spotlight – Break Content

The partner spotlight is a weekly series where we go behind the scenes with some of the companies that make VendorDB great. Next up is Break Content!

sky

The Vitals:

Name: Break Content
Location: Brooklyn, NY
Year Founded: 2014
Specialties: We’re a content marketing studio that helps brands and agencies successfully engage Millennials through strategic market research and storytelling.

What inspired you to start the company?

Long gone are the days where brands can create a few big TV campaigns per year a still maintain the support of their Millennial consumers. Brands must now be interacting with their followers on a daily basis and creating content that adds real value to their lives. In order to accomplish this, an entirely new approach to content creation was needed. An approach that gives brands and agencies much easier access to talented content creators around the world. And so Break Content was born. A Content Marketing Studio with a completely new research and production model that allows us to create exciting and engaging content anywhere in the world. By partnering with the best local Millennial content creators around the world, we are able to produce top notch content much more cost and time efficiently than anyone else in the industry.

Break Content

Why Brooklyn?

We love Brooklyn. Not only do we work here, but most of us live here as well. The overall vibe in Brooklyn is extremely creative and talented and we like to surround ourselves with other brands and companies that have similar visions. While we definitely expect to open up small satellite offices around the world to meet our clients global demands, we will always stay headquartered in Brooklyn.

What’s the smartest work you’ve seen come out this year that didn’t come from your shop?

Timberland’s Life Swaps campaign. You can see more in our blog posting on the subject.

How has the business changed since you started?

When I first started, it was all about brands creating a couple huge TV campaigns, print ads, and then some digital banners that were essentially just matching luggage to the TV/Print creative. Now everything is completely different, and I feel this is largely due to the rise of the Millennial generation. In order to truly reach Millennials, your content needs to be authentic, it can’t feel like an ad, it needs to be exciting and it needs to add actual value to consumer’s lives. The old production model that was created to fulfill brand’s large-scale TV needs has now become irrelevant, causing brands to look elsewhere for their content needs.

What is the best bar in Brooklyn?

Definitely Berry Park rooftop in Williamsburg. You can often find the Break Content team there for a Friday night Happy Hour.

What does the future look like for Break Content?

We hope to continue creating content that we can be proud of and that Millennials love. We also want to continue finding more and more innovative brands and agencies to creative this amazing content with.

Brookltn Headquarters

You can learn more about Break Content on VendorDB and at breakcontent.com.

New Companies This Week – February 16, 2015

BUNKER

Image courtesy of BUNKER

Team VendorDB might be frozen here in New York but this week’s companies are HOT.

Now that you’re out of college, its OK to cheat! Use services like Unbounce or Optimizely  to A/B test your websites or Persado to arrive at dangerously effective copy.

Make your next audio search easy with marketplaces like Audio Jungle or The Organic Music Library.  And if you need something custom, UniqueSound’s network of top composers will make magic happen!

At VendorDB we love bringing you companies that disrupt the status quo. Next time you’re bidding out a job, check out Scout RFP. They’re looking to bring the RFP process into the 21st century.

Interested in being added to VendorDB? Submit your URL here.

Acme Filmworks
armonicafilm
ASTRO
ATTITUDE SPECIALTY LIGHTING
Audio Jungle
Beckon
BIG BLOCK ENTERTAINMENT GROUP
brother
Bunker
Cloudinary
Company Q
Creative Zing
Daniel Azarian
David Weller Design
Donna Grossman Casting
Evergreenworks
Formation Design Group
Frank Verderosa
GMRdesign
Grupo Gallegos
HUNKY DORY
Hydra Ideas
Joe Public
Joyrider Films
KP Media
Leo Burnett
Liquidbeast
little lamb films
Matcha Design
Matter
MCKINNEY
MICHAEL DEANE PRODUCER
MobYD
Monami Agency
Monkeyhead
Nutmeg Post
Optimizely
Persado
Plain English
PRECISION PRODUCTIONS + POST
PRODUCE SOUND
RAMOTION
Rational Interaction
Regular Beans
ring of fire
Scout RFP
Sheknows Media
Simple Story Videos
SONIC INVENTIONS
Studio Mercury
Superbright
Teespring
The Frame Theory
The Greenhouse Collective
the next gag
The Organic Music Library
This Also
Todd Mcvey Photography
Topsy
Trousers, Inc
Unbounce
UniqueSound
Velocity Productions
Visual Goodness
waveplant
weareflink
Wilson RMS
WISTIA
workmarket
yipyip
You Are TV
Z Animation
Zuum

Partner Spotlight – Wildebeest

The partner spotlight is a weekly series where we go behind the scenes with some of the companies that make VendorDB great. Next up is Wildebeest!

MDR

The Vitals

Name: Wildebeest
Location: Marina del Rey, CA
Partners: Ran Craycraft, Kevin Ng, and Ian Florentino
Year Founded: 2014
Specialties: Prototyping & Web App Development

What inspired you to start your company?

Have you tried hiring a developer in LA? It sucks. After having the great opportunity to lead North Kingdom as Managing Director, I was in the right place at the right time and connected with a couple of great developers who shared the idea that great products don’t need giant budgets, huge teams, and long timelines. Our company is built with the industry in mind–working fast, local, smart, and affordably.

Why Marina del Rey?

We’re a new company, bootstrapping, starting from scratch, so we needed something affordable and humble. But we also wanted a space where the team would feel comfortable putting in long hours and still have room to grow. We got lucky and found a great space (on Craigslist!)

What was the first job someone hired you for?

Our first job was actually great–the client was amazing and we’ve gone on to work on three projects with the same team. The first project was a prototype for an SMS-based customer support platform called Teckst. Our team handled the design, front-end, and back-end for the product that’s aiming to rid the world of customer support phone calls.

Who is your most interesting staff member?

When building the company, we were greatly inspired by Active Theory. We’re huge fans of their work and the culture they created. Like them, it’s our goal to ensure the whole team gets under the hood and touches code. That in mind, everyone in the office is a full-stack developer with at least one other super-power.

One of our partners, Ian Florentino is worth mentioning because of his super-power. He’s a young gun that picks up new technologies so quickly that I have no doubt he’s going to be a major player in our industry. His super power? Crooked pinkies at the perfect angle to give him more keyboard coverage on the important keys than mere mortals. Efficiency.

What is your biggest challenge at the moment?

As a new business, we have lots of challenges. Our biggest is probably choosing the right projects. Knowing what to take on and what to pass on is delicate, absolutely critical, and pretty terrifying sometimes.

This is an MVP we built called Iffy. It’s a mood-based layer on top of Yelp that gives you a single, great recommendation

This is an MVP we built called Iffy. It’s a mood-based layer on top of Yelp that gives you a single, great recommendation

What do you make of the trend where brands are skipping their agency of record to work directly with production partners?

AOR’s are endangered, but I don’t think they’re going anywhere. If a creative team isn’t pulling its weight, there’s another agency or production house in line who will. Inevitably though, big brands need creative teams they can trust and afford. It’s cyclical, but there’s room enough for an AOR and independent creative teams both driving innovation together–one big, passive-aggressive family.

What is the best thing about working at Wildebeest?

You can paddleboard to work. Our office is a boathouse on the end of a pier in the Marina, so the only distractions we have are barking seals and the occasional guest pelican.

Where is the best bar in Marina del Rey?

That’s a tough one–not a ton of options in Marina. We tend to go out to Venice or sometimes Playa del Rey. Venice is kind of predictable, but in Playa, we like diving at the Prince O’ Whales or Mo’s.

What does the future look like for Wildebeest?

We’re a team of five now. The plan is to grow slowly and intentionally–maybe a person or two per year. We’re very excited for the future and hope it’s a lot like our first few months–working with creative entrepreneurs, agencies, and dev shops to build great products for the web.

Killer, the intern

You can learn more about Wildebeest on VendorDB and at wildebee.st.

New Companies This Week – February 9, 2015

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Image courtesy of Huma-Huma

We got 99 problems but adding companies ain’t one!

Ask any editor, the right sound can make or break your spot.  Make it awesome with Singing Serpentpivot or Huma-Huma.

Need some amazing illustration for your next project? Gavin Potenza, Talitha Shipman Illustration and Scott Hassell are masters. Or hire Studio Number One, they were founded by Shepard Fairey.

Kanye

Kanye, can we finish…

(sorry about that)

And if you have a meeting or large company event that needs to be perfect, make sure you talk to MORLEY first – they are the business theatre experts.

Interested in being added to VendorDB? Submit your URL here.

2×4
accordantmedia
agenda:
Antenna Design
Anthony Del Rizzo Design
Artifact
Beggars Group
BRUNET GARCiA
Caliper Media
ceros
Coloredge
Creative Feed
Design ‘N’ Buy
dunn&co.
DUSTLAND
EXPOSURE NY
Film Orange
Flipeleven
Freehappyworkers
FREEMAVENS
Fuzzco
Gavin Potenza
Huma-Huma
Hyperballad.
Identity Works
Influencer Connect
Inspireo Media
Intercom
Killer Tracks
knectar
KODE
Lowe Profero
MORLEY
NEOREACH
Often Loud
Pandora
Pemberton
pivot.
Prestone Printing NYC
PRINT ALL OVER ME
pushing Ink
RPMGRP
Sarah Brethour
Scott Hassell
Singing Serpent
Songza
Spongeworks
Spring
Studio Number One
Studio Rodrigo
Surface Grooves
T Square Design Studio
Talitha Shipman Illustration
tapinfluence
Tether
TRIBORO
ustwo

Partner Spotlight – Cramer

The partner spotlight is a weekly series where we go behind the scenes with some of the companies that make VendorDB great. Next up is Cramer!

The Vitals

Name: Cramer
Location: Norwood, MA
Year Founded: 1982
Specialties: Marketing, Content, Live Events, Video Production, Web Development

What inspired you to start your company?

Cramer was founded by the assistant captain of the 1964 United States Olympic Hockey team. Tom “Red” Martin was working as a national sales manager of Cramer Electronics when the company was acquired by Arrow Electronics in 1979. Martin, on a hunch, purchased the firm’s budding video production and equipment division, calling it Cramer Productions. Armed with a creative vision for where the industry was headed, a passion for building teams, and an innate drive to succeed, Tom brought the marketing studio— today known simply as Cramer—to life.

Design-Space

What was the most technically challenging work you’ve created?

Last spring, Cramer produced and executed HxGNLIVE 2014. The event took over the MGM Grand in Las Vegas, with more than 3,500 employees in attendance from five divisions of Hexagon, representing over 70 countries. The 135’ x 40’ stage was dynamically projection mapped with seven zones for fully immersive, mind-blowing visual effects that left both the top row of the stadium and the 7,000+ livestream viewers in awe. Check out how we pulled it together.

How has the business changed since you started?

Cramer started out in equipment sales and installation until in the early 1980s, when Martin formed the creative production arm with five people. Fun fact—33 years later, four of the five are still key drivers of the company. The business evolved into offering event staging and production services, which, coupled with creative and media production capabilities, made Cramer an event production resource of choice for numerous national brands and organizations. The business continued to grow with small acquisitions in the graphic design, digital marketing, and event management areas, and after years of success and growth, Cramer purchased a 70,000 sq. ft. warehouse in Norwood, Massachusetts, turning it into a state-of-the-art marketing studio.

Warehouse

What do you make of the trend where brands are skipping their agency of record to work directly with production partners?

For us, it’s an exciting time to be in the business! Cramer grew up as an agency rooted in production. This means we’re a highly skilled, flexible bunch that can turn a video project on a dime or work strategically on year-long content marketing initiatives, and that makes our company uniquely positioned to take on both agency of record and production partner relationships.

What is the best thing about working at Cramer?

The best part of working at Cramer is the pure culture of teamwork and success, driven by accountability that exists deep within the DNA of the organization. If anyone knows how to build teams, it’s an Olympic team captain. And the Cramer team is proof. Everybody works their butts off to go above and beyond not only what our clients expect, but also what we expect of one another. This mentality keeps your feet moving fast and your sights set high on a daily basis.

 Mark-and-Sophie

You can learn more about Cramer on VendorDB and at cramer.com.

New Companies This Week – February 2, 2015

Rumpus Room

Image courtesy of The Rumpus Room

More hot companies coming at ya this week!

Need to get physical? Hosoya Schaefer Architects, Rockwell Group and Neverstop make magic happen with physical spaces.

Looking to make complex data so beautiful your customers can’t help but pay attention? Lemonly, Pitch Interactive and Fathom are the masters.

Do you need a demo video so amazingly clear Forrest Gump could pass the test? Look to Sandwich VideoEpipheo or Planet Nutshell.

Interested in being added to VendorDB? Submit your URL here.

84.Paris
Alberto Cerriteno
Alex Trochut
Analogue Muse
ANTFOOD
Applied Works
Arcieri & Associates Talent Agency
Bluetext
Break Content
CONTROL GROUP
Cool Hunting
Don Buchwalk and Associates
Drury Design Dynamics
Epipheo
F360
Fathom
ForeverLucky
Gin Lane
Go Robot!
Hellicar&Lewis
HOPR
Hosoya Schaefer Architects
HunterGatherer
Hyperakt
imbue
Innovative Artists
Interactive Things
Joystick Interactive
leftchannel
Lemonly
Leroy & Clarkson
LOCAL PROJECTS
Magnet Media
Martin Dicicco
Matt Wolf
MKTG INC
Natzke
Neverstop
New Wave Entertainment
Nicholas Brave
Nik Bresnick
Nobodys
Pamela Fahey Casting & Consulting
PARC Office
PARTNERS & SPADE
Paul Yee
PES Films
PICTURELAB
Pier 3 Entertainment
Pitch Interactive
Planet Nutshell
Platinum Rye Entertainment
Pleix
PostPanic
Public Record
RANGER Studio
ResourceLA
Roc Noir
Rockwell Group
Sam Wootton
Sandwich Video
SEHNSUCHT
Sherbet
Shynola
Special Guest
STUDIO AKA
Talent Solutions
TBA Global
The Alchemists
The Mercadantes
The Now Corporation
The Rumpus Room
Thinkingbox
Tiny Inventions
Union Made Creative
UNSEEN Music
UPPERQUAD
UPSWELL
Valins & Co.
Vincas
WHiRLED
YOONHA PARK

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